Responsibilities
- Support market assessment, quantitative analysis, qualitative feedback, and represent the requirements of the market internally with Product Management and Engineering
- Deeply understand advertiser needs/requirements and product risk areas in order to prioritize recommendations to product, engineering, and design teams for new and existing products
- Coordinate cross-functional projects across Meta that build new innovative solutions for advertisers/marketers to ensure that products and solutions are incorporated into the platform in a consistent and strategic manner
- Drive go-to-market strategy for selected products and solutions by coordinating with cross-functional teams to develop client communications, product documentation, and positioning
- Coordinate successful go-to-market activations across multiple internal sales and partnerships teams by crafting effective messaging for a variety of audiences and enabling go-to-market teams at scale
Minimum Qualifications
- Relevant experience in product marketing, preferably within a large, complex Tech company
- Experience collaborating across cross-functional teams and enrolling the necessary leadership support to drive resolution in the context of competing perspectives
- Analytical, data driven decision-maker with experience using deductive reasoning to simplify and communicate complex issues
- Organizational and people skills and experience setting priorities, problem-solving, multitasking and working independently in a dynamic, rapidly changing workplace
- Communication skills that are effective with technical, business, and external stakeholders
- Bachelor's Degree in Business, Marketing or Creative discipline